Make the strategic purpose clear
Describe the customer outcome an AI opportunity could improve and why it fits the product’s direction. Consider what the team would stop or defer to pursue it. An emerging capability deserves evaluation, but novelty alone does not explain its priority.
Examine what execution requires
Identify the skills, information and collaboration needed to deliver the proposed experience. Consider how the team will evaluate quality, investigate failures and support customers. Clarify responsibility for these activities before making the opportunity a firm commitment.
Choose a proportionate next step
A bounded exploration can reveal both product uncertainty and capability gaps. Define what the team needs to learn and how the result will affect investment. Review customer value and operational demands together, then choose whether to proceed, adapt the approach or focus elsewhere.
Choose one decision your team is making now. Use the questions in this article to clarify the problem, evidence and next step.